McFarlane Toys Collaborating with Universal Products & Experiences to expand their Movie Maniacs brand.
McFarlane Toys has exciting news for collectors and fans of nostalgic characters! The renowned toy company has announced a collaboration with Universal Products & Experiences to expand its Movie Maniacs brand. This partnership will bring a range of posed figures and corresponding digital collectibles based on some of NBCUniversal's most iconic characters.
Scheduled for release this spring, the first wave of figures will include Jake Blues from The Blues Brothers, Andy Stitzer from The 40-Year-Old Virgin, and The Dude from The Big Lebowski. These figures, standing at 6 inches tall, are incredibly detailed and come with a numbered art card, scenic backdrop, and an environmental base. Additionally, each character will have a digital collectible counterpart.
All these figures will be up at : www.heretoserveyou.ca/mcfarlanetoys (Bookmark it)
Todd McFarlane, the founder, and CEO of McFarlane Toys expressed his excitement about this collaboration, stating, "It's pretty cool to bring fans even more of their favorite characters – now from the rich library of NBCUniversal." He further added, "With the recent launch of McFarlane Toys Digital, we have the unique ability to expand our Movie Maniacs brand beyond our expertly detailed figures and into the digital world by offering our fans a new way to showcase their collections."
This collaboration is not only a celebration of fan-favorite comedies from the 1980s and 1990s but also marks a significant expansion of the Movie Maniacs brand, which began in 1997. Fans can expect many more exciting and nostalgic characters to join the collection in future waves.
The products will be available online and at retail worldwide. Including Heretoserveyou Toy Store Digital products will be sold alongside physical collectibles and will be redeemable at mcfarlanetoys.digital.
Founded over 30 years ago by Todd McFarlane, McFarlane Toys has been a design-driven company known for its unparalleled attention to detail, setting the bar in the action figure category. Headquartered in Tempe, Arizona, McFarlane has offices in Los Angeles, Las Vegas, and Montreal.
Universal Products & Experiences (UP&E) drives the expansion and elevation of NBCUniversal's iconic collection of brands, intellectual properties, characters, and stories globally. This division executes its vision through innovative physical and digital products, engaging retail experiences, and more, across global theme park destinations, e-commerce platforms, and retailers worldwide. UP&E is a division of Universal Destinations & Experiences, part of NBCUniversal, a subsidiary of Comcast Corporation.
Stay tuned for the exciting release of these nostalgic figures and digital collectibles from McFarlane Toys!
All Figures from Movie maniacs will be available at Heretoserveyou Toy Store.